Back before Covid took over the world, I was lucky enough to collaborate on an awesome editorial project with the one and only LND Events. Ellen wanted some cool as fuck imagery to promote her brand new event planning business, and BOY, did we bring all of the cool!

So in this blog post, I am going to reveal all of our favourite images from the day we spent together in York working with a bunch of awesome female-led businesses.

Picture the scene. It was January 2020, the year ahead, as well as our disco-slash-glam rock photoshoot, was looking SHINY! We may have overshot the mark when it came to 2020, but the same cannot be said for our photoshoot. I don’t think you can describe these images without using the word “shiny”! Other words that come to mind are…

GLITTER ATTACK

IRIDESCENT GOODNESS

CONFETTI MANIA

’70S WONDERMENT

BALLOON HYPE

NEON FOR DAYS

STYLE

The reason why I decided to smash disco fever in together with glam rock style is because I secretly hate disco! Shocker, I know. (I also have a big thing for Marc Bolan, but sssh!) While researching the brief, I started looking around at the upcoming 2020/2021 fashion trends. I could see that the ’70s were making a big-time come back, with lots of inspiration being taken from Fleetwood Mac/Queen/Led Zeppelin, therefore I knew it was time to crack out the flares and blue eyeshadow.

WARDROBE/MAKEUP

I obtained the entire wardrobe from the Queen of Flares herself, Kirsty Doyle, as well as a few thrifted items (the silver jumpsuit was an epic charity shop find). Ellen enrolled the amazing Alison Martin MUA to do ’70s makeup and hair on the equally amazing model Alex Storrow. I chose Alex because she already radiated 1970’s vibes.

I was also super happy when Keith from Leather Satchel Co said he would create a whole new silver mini-satchel using brand new leathers. What a star!

SCENE

We shot in the small barn at White Syke Fields where they usually hold wedding ceremonies that has white brick walls. As a result, everything was bright and airy, which was perfect for our needs. Apple Charlotte Cakes also made us a confetti cake that matched the colourful balloon arch by Balloons by Amy. (We definitely didn’t eat most of it between shooting…)

FILM

And, as the final cherry on the cake, I brought along my genuine 1970s Super8 film camera because I couldn’t think of a more perfect shoot to use it on. Unfortunately, it decided it was going to have an off day and I spent about an hour trying to get it to work. But I’m so glad I persevered because the footage we obtained is sexy as hell and I had so much fun creating the short fashion film below.

URBAN LUXE – A CITY FASHION SHOOT WITH ATTITUDE